ABOUT CTRL+M

A marketing partner that connects the idea to the market.

Ctrl+M Advertising Services is a New Delhi-based integrated agency helping brands plan, create, produce and deliver marketing across digital and physical customer touchpoints.

Ctrl+M integrated marketing and creative collaboration

WHO WE ARE

Useful thinking. Relevant creativity. Dependable execution.

Marketing becomes difficult when strategy, creative, media, technology and execution operate in separate silos. Teams spend too much time coordinating vendors, repeating the same brief and correcting inconsistencies. Ctrl+M was built to make that journey simpler.

We work as an extended marketing partner—understanding the business requirement first, shaping the right solution and bringing together the specialists needed to deliver it. Depending on the mandate, that may include brand positioning, campaign development, content, digital marketing, websites and applications, retail visibility, printing, events, exhibitions, media, barter partnerships or multi-city execution.

Our value is the connection between these capabilities. A campaign idea can move consistently into social content, a landing page, dealer communication, packaging, retail POSM, exhibition graphics and on-ground activation. This gives the client greater clarity, stronger brand consistency and fewer coordination gaps.

WHAT WE BRING TO THE TABLE

From a single requirement to an integrated mandate.

Clients can engage Ctrl+M for one focused assignment or use us as a coordinated partner across multiple workstreams. We scale the team, production support and reporting rhythm around the project.

Brand, campaign and communication strategy
Creative design, content, packaging and sales collateral
Digital, social, performance, websites, apps, AI and CRM
Retail branding, POSM, BTL and channel activation
Events, exhibitions, production, fabrication and gifting
OOH, transit, traditional media and barter partnerships

Explore all services

WHY CLIENTS CHOOSE CTRL+M

Experience that understands both the boardroom and the ground.

Senior marketing perspective

We understand the pressures behind a brief—growth targets, channel realities, approval cycles, budgets and the need to show measurable progress.

Strategy connected to execution

The thinking does not stop at a presentation. We translate it into creative, media, digital journeys, physical assets and market rollouts.

One accountable coordination point

Clients can work with one connected team across design, technology, production, events, media and field execution.

Built for Indian market complexity

Our approach considers regional markets, dealer networks, retail environments, B2B buying journeys and multi-city execution.

Flexible specialist network

We assemble the right creative, digital, technical and production specialists around the requirement instead of forcing every assignment into one template.

Clearer delivery discipline

Defined scope, milestones, approvals, production checks and closure documentation help reduce avoidable gaps.

OUR VISION

To become the integrated marketing and execution partner ambitious brands trust for consistent, visible and commercially meaningful growth.

We envision an agency model where strategic thinking, creative craft, technology, media and on-ground delivery work as one accountable system.

OUR MISSION

To simplify complex marketing requirements and turn them into clear, relevant and well-managed market action.

We connect the right people, processes and capabilities so clients can move from brief to rollout with greater confidence.

OUR LEADERSHIP

Founded by people who believe execution is part of the idea.

Ctrl+M is led by Udaiveer Singh and Aniket Gupta. The founders bring together senior marketing experience, client understanding, creative coordination and an execution-led mindset. Their role is to keep the business objective visible throughout the assignment—from the first conversation to final delivery.

The wider team includes specialists across art direction, creative, web and AI development, production, fabrication, finance and sales. Together, they provide the structure and specialist depth required for diverse assignments.

Meet the founders

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